Volkswagen Bug Book

15 Aug 2012

It’s all about fit. We tested this theory while designing The Volkswagen Bug Book. The 148-page coffee table book began as hundreds of loose photos collected over the years by author Dan Ouellette and sent to our team in a small box. Linda grew up in a Ford family (her father Jerry owned a dealership in Elko, Nevada), but her love of publication design and her admiration for the Bug’s ultra-cool design, made this the perfect project for us car-crazy designers.

SHOW and TELL

“While other designers may show signs of boredom when creating a publication four times a year for 10 consecutive years, Warren Group|Studio Deluxe managed to infuse a fresh quality into each issue of USC Health. This enthusiasm for creating consistent, appealing design to reflect often serious subjects resulted in numerous awards of excellence. Readership also increased, which, from the letters received, I partially attributed to its great look.”

– Carol Chaplin, Editor