Job Description
Job Description
Job Description
Salary: $50,000-80,000 based on experience
Position Overview
The Graphic Designer & Social Media Creative is a hybrid visual storyteller responsible for producing high-quality graphics, videos, and digital content that elevates our brand across all platforms. This role requires a sharp creative eye, strong technical skills, and the ability to manage full-cycle content productionfrom concept, shooting, editing, and design to publishing. The ideal candidate is fast-moving, resourceful, tech-savvy (including AI tools), and comfortable working both behind the camera and behind the computer.
Key Responsibilities
Graphic Design & Brand Development
- Design graphics for social media, presentations, ads, marketing materials, print collateral, and event promotions.
- Create and maintain branded templates, color palettes, layout systems, and visual standards.
- Ensure brand consistency across all mediums and channels.
- Collaborate and empower sales and business development team by connecting design/creative excellence with company mission and purpose.
Video Production & Editing
- Lead, coordinate, and participate in video shoots, including planning, scripting, storyboarding, and shot lists.
- Set up and operate basic video equipment (lights, microphones, tripods, gimbals, cameras, etc.).
- Film short-form content during events, interviews, behind-the-scenes moments, and promotional shoots.
- Edit videos for Reels, TikTok, YouTube Shorts, Instagram, and website features using tools like CapCut, Adobe Premiere, Final Cut, or Canva video.
- Add branded overlays, captions, transitions, audio syncing, and graphic elements to enhance viewer experience.
- Utilize AI tools for video enhancement, clipping, resizing, captioning, or visual effects.
Social Media Creative & Content Development
- Create visually engaging content including Reels, TikToks, stories, carousels, and video clips.
- Identify trending audio, formats, and styles to produce platform-specific digital content.
- Capture content from events, meetings, community involvement, and team activities.
- Write captions, hooks, and calls-to-action that align with the brand voice.
- Proactively pitch new content ideas, scripts, and creative concepts.
Marketing & Campaign Support
- Develop visual assets for digital campaigns, podcast episodes, webinars, product launches, and events.
- Assist with email marketing visuals (headers, GIFs, thumbnails).
- Support landing pages, funnels, and promotional content creation.
- Repurpose long-form assets (podcast clips, interviews, webinars) into short-form content.
Technical Skills & Equipment Experience
- Experience operating DSLR/mirrorless cameras, lighting equipment, wireless/shotgun mics, and audio gear.
- Familiarity with studio setups and basic production workflows.
- Ability to troubleshoot lighting, audio, and camera issues during shoots.
- Understanding of vertical vs. horizontal content framing, aspect ratios, and platform requirements.
- Comfortable transporting and setting up gear for on-site shoots.
- Knowledge of AI-based video tools (caption generators, motion graphics, color correction, etc.) is a plus.
Project & File Management
- Manage multiple creative deadlines simultaneously with strong attention to detail.
- Keep files organized in Canva, shared drives, and brand asset libraries.
- Maintain a content calendar and ensure timely delivery of creative deliverables.
- Work closely with marketing and leadership to align creative output with goals.
Ideal Candidate Profile
- Strong eye for design, storytelling, and dynamic content creation
- Hands-on experience with video shoots and lighting setups
- Skilled at filming and editing short-form content
- Proficient in Canva; Adobe Creative Suite experience preferred
- Creative thinker who brings fresh ideas and trends to the team
- Confident working in fast-moving, high-energy environments
- Bonus: Knowledge of real estate, title/escrow, or service-based industries
Requirements
- 3 years+ of experience in graphic design, social media creation, and/ or video production
- Portfolio showcasing design and video work
- Proficiency with Canva; experience with Adobe Premiere, Photoshop, Illustrator, or CapCut
- Experience with cameras, lighting, and audio equipment
- Availability for onsite content shoots (events, offices, meetings)
- Strong communication and organizational skills
- Reliable transportation
Compensation & Structure
- Salaried compensation
- Bonuses tied to content performance or campaign success
- Access to studio, equipment, and digital tools
- Flexible hours with deadline and event-driven availability
Job Tags
Flexible hours,